
Business
Development 
Experience taking under-performing territory, working to reactive
single purchase or cold accounts. Effectively managed portfolio
of business, determing priority accounts, setting own in-house
and traveling schedule. Developed new relationships in the pursuit
of cementing strong connections that resulted in repeat business.
Sourced potential leads from the Internet, visiting accounts,
and meeting with front-line personnel to learn about goals of
decision makers with power. Sustained positive energy while working
through start-up phase of growing new revenue streams.
Communication
Created and oversaw the creation of strong visual communication
tools, such as product packaging. Based on the public image organizations
sought to project in the marketplace, developed business collateral
that drives the point through business cards, letterhead, brochures
and other devices. More than just design, this was corporate
communications, helping clients understand their message and
creating paths to efectively tell the story. Helped develop and
edit written material.
Marketing
Executed strategies to promote Apple hardware and software at
Florida State University and Florida A&M University. Created
a buzz on both campuses to spur sales when new products were
introduced. Utilized skill set to develop one of the most visited
summer camp promotion web sites for North Florida Council, BSA.
Helped develop an attractive brand that extended beyond the online
portal and into printed marketing materials as well.
Outside
sales
Managed private K-12 and community college accounts for MacCenter.
Worked independently in the field strengthening relationships
with existing customers while primarily focusing on establishing
new contacts. Solely responsible for developing a pipeline of
new business opportunities at least three times the assigned
quota. On a weekly basis submitted updated forecasts showing
closed business, new found deals and the advancement of known
opportunities. Successfully grew territory and recognized as
a top agent in Apple's education agent program.
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